In 2023, the DIA program has begun to explore new components to continue promoting innovation and creating opportunities for youth. Through this effort, we seek to remain cutting-edge and adapt to global needs and trends. This is the case with the orange economy, a whole new sector that contemplates the set of creative industries and activities combining the creation, production, and marketing of intangible and cultural content.
We know that this sector comes with many opportunities and that it never stops being relevant. Our approach to start getting into it began through the Regional Caribbean Workshop aimed at youth from Belize, Jamaica, and Trinidad and Tobago to learn how to produce a professional short video from scratch in a hybrid modality.
The workshop facilitator, Mr. Javier Molina, from Ignite Belize, exposed participants to production, mastering equipment basics, photography, and directing. With these new skill sets, participants produced videos to raise awareness of their communities\’ challenges.
Chelsea Fraser, one of the workshop\’s participants and DIA Lab TT beneficiary, stated: \”I was impressed with Mr. Javier\’s patience in answering all our questions and his enthusiasm to teach us. I would\’ve loved to have more in-person days like that and learn so much more with him and the rest of the members. The DSLR camera quality was amazing at taking professional-looking photos, and that can be used to take pictures of products or use the gimbal for short videos for advertisements would be fantastic for my business\’s social media.\”
These testimonials will lead us to continue promoting innovation and providing opportunities in the orange economy, as they can inspire and influence present and future generations. We wish all the participants the best and can\’t wait to see the incredible films the teams will present as they showcase their unique and creative perspectives and contributions.
To learn more about the potential of the orange economy, check out the following blog.
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